Cooled with air against food waste
Today about a third of all food is thrown away. The people from the Foodsharing Association work against this and collect food from supermarkets to make it available to everyone free of charge. Freddie is the next generation of these distribution stations. It is quick and easy to assemble and generates a chimney effect that keeps the interior cool. A clay plate on the back binds excess moisture and thus prevents mold. The stored vegetables stay fresh longer and are rather picked up and eaten!
How do you use a Freddi? It’s simple: you have too much fruit or vegetables at home? Then take it to a Freddi and make it available to someone else. The transparent door gives you a wonderful view of the selection. Door open, food in or out, door closed. And if something doesn’t get picked up, the two godparents every Freddi has, will swing by daily and take care of it. Alle verwendete Materialien sind einfach zu reinigen und zu recyclen. Dadurch wird die Vereinsphilosophie auch im Produkt umgesetzt.
Overview of the Solution
I did a very broad and intensive research: I visited all previous distribution locations, started to pick up food myself and also to save it from supermarkets, talked to veterans, talked to newbies and built 1: 1 mockups early on to test situations in the workshop. I also dealt with the theory of urban space and how we capture it because I wanted to know how we can share in public.
My target customers are all city dwellers. It may seem utopian at first glance, but you won’t find anyone who is committed to wasting food. Everyone is against it. Thus, the basis has actually already been created, it only needs the locations for the implementation. Freddi creates this.
Freddi is absolutely low-tech to make it as easy as possible to use. If food sharing becomes more popular, I can also imagine a technological extension using an app.
All Freddi parts can be pre-produced and shipped on two Euro pallets. The two materials larch wood and aluminum dibond are very different, but both impress with their stability, insulation and food compatibility. The dibond is milled, folded and welded. This is how it forms the complex shapes, while the larch parts serve as a reference to the traditional market stand. The door has no handle, but a loop to have a soft element as a greeting.
Luca Andrea Pfeiffer
University of Applied Sciences and Arts Northwestern (Fachhochschule Nordwestschweiz Hochschule für Gestaltung und Kunst Institut Industrial Design), Switzerland
Developed in cooperation with Foodsharing Basel